Debenhams: Dividend Redesigned After Yet Another Profits Warning

Debenhams: Dividend Redesigned After Yet Another Profits Warning

Artjom Hatsaturjants, Research Analyst at Accendo Markets, commented this morning:

Against the backdrop of a troubled UK retail market (9:30 UK retail sales missed expectations), Debenhams only adds to the bad news with another ugly profits warning, this time forcing it to rebase the dividend to 0.5p (-51%), as some had speculated, to preserve cash. This will, of course, anger those already sitting on significant capital losses (shares -75% from June 2015 highs of 97.96p, -57% from late 2017 support-turned-resistance at 51p) who have perhaps only been hanging on for an uncertain, but hoped-for 7% yield. Especially now that this has been scythed by two-thirds to a measly 2.3% in comparison. This means all the upside rests in a a share price rebound, which surely requires a significant uptick in sales performance and profitability.

Management now sees full-year profits at the lower end of a £50-60M broker range. This chilling backtrack in guidance is in response to a dramatic 84% plunge in first-half pre-tax profits, while a 14.4% rise in Net Debt almost certainly added to the pressure reduce the dividend. To add insult to injury, CFO Matt Smith still can’t leave for competitor Selfridge’s because a replacement is yet to be found, perhaps because nobody dares to step into his shoes, which will do little to inspire confidence in the retail group’s outlook and its ambitious turnaround strategy: “Debenhams Redesigned”.

Today’s news takes the share back down towards all-time lows of 21p in early April, as investors priced in poor Easter shopping weekend and recent severe cold weather and snow for the sector. It also adds to a dreadful start for the year, when a disappointing Christmas trading statement resulted in a profits warning and a corresponding 15% share price plunge. And when you add the recent demise of multiple High Street retail and food outlets, and a downbeat message from retail property owner Hammerson yesterday, you can understand why investor appetite for exposure to UK retail has turned sour.

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Accendo Markets

Accendo Markets is an online trading services provider, offering CFDs, spread betting and forex to retail (private) clients. Accendo Markets was established in 2007 and has since gone on to win various awards including ‘2018 Winner of Best CFD provider’ at City of London Wealth Management awards and 2017 & 2018 Best CFD Research Service in ADVFN’s International Financial Awards Accendo Markets Ltd. is authorised and regulated by the Financial Conduct Authority (FCA). For more information, visit